Newsletters and Content Marketing… Really?


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So, this is the inaugural launch of the topic on Newsletters and Content Marketing on these pages… Oh horrors, I know what you’re thinking, I did the same and had to calm myself before I could think rationally again. The timing for this discussion couldn’t be timelier.

We’ve been scratching our heads trying to figure out the “Reasons Why” more business owners are not utilizing Social Media and other Modern Marketing Methods (Internet and Content Marketing Tools) that are available, affordable and accessible… I don’t get it.

Digital and Internet Marketing via Newsletter Content Marketing to the Rescue

So for “Effect”, I’m complaining; you probably guessed that. I have a responsibly to complain about things that don’t work or more specifically point out that putting “Ink on Paper” is no longer the best way to promote your Business’s Brand or your Personal Brand… NO, just don’t do it.

There are better and more effective and efficient ways to reach your Customers while at the same time demonstrating that you are knowledgeable about “Modern Business Methods” and that you utilize them (walk your talk) to benefit your Customers and “Their” Bottom-Line too.

Still in the Dark?

Stay Tuned:
We can help you with that. I’ve been incubating a series of articles that will walk you through the Newsletter process of; Why, What and How and further, what you should do with your investment of time and energy that you invested into your Newsletter and its Content.

SakamotoStyle “One-and-Done”
I am a huge fan of “publish once and reuse many times”.

Here’s what’s coming up:

  1. Why a Newsletter
  2. What Goes in the Newsletter
  3. Now What Do I Do With It
  4. Social Media
  5. LinkedIn: The New Layout
  6. LinkedIn: Articles and Posts
  7. LinkedIn: Profile (Best Practices)
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