Visual Content, Visual Communication

Visual Content: By the Numbers

visual content
 

Visual ContentIt’s seems logical and we could probably guess by way of my perceptions of most Businesses and unfortunately Non Profit Organizations who need and could use the Impact that Visual Content provides most … I hear you… “What’s In It For Me?

 

Anyone can do a quick Google-search and find all the data I’m using for this article; further, I’m “Lazy”; I don’t want to have to work harder than I need to, so…

Why Visual Content Matters

The following are some quick statistics that I grabbed from Hubspot and other sources that should make the point that Visual Content is Best to at least start your Engagement with your potential Customer or Client.

  1. 90% of information transmitted to the brain is visual, and visuals are processed 60,000X faster in the brain than text.
  2. 40% of people will respond better to visual information than plain text.
  3. 46.1% of people say a website’s design is the number one criterion for discerning the credibility of the company.
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